#SMWNYC Recap: Parties, Stories, and Jeopardy

Social Media Week NYC 2013

Last week was one hell of a roller coaster. I’d like to keep up with my goal of at least 1 blog post a week. It’s been a major struggle with the two new jobs, but as a magician told me this weekend (yes, you heard that right), you have to do what you love. It took him 3 years of practicing his craft and is finally doing what he loves. I met him this past weekend at a non-profit gala I helped volunteer for, he made a valid point — you can always have your day job but should always at least have your side art, your passion projects. And that’s exactly why I continue to push forward with my writing.

During Social Media Week, I successfully made it through 7 events and produced my first (sold out) event with DigitalDUMBO. As a promise to myself I wanted to make a recap of all the events and panels I attended. Thanks for bearing through this novel, but I promise there’s a ton of great takeaways.

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Tuesday, February 19, 2013:

6:00-8:00pm: Doing It Live: The Integration of Social in Live Events

#SMWDoingItLive

Bridget Carey – Senior Editor @CNet – @BridgetCarey

Ben Hindman – Co-founder and CEO @SplashThat – @bjamin32

David Adler – Founder and CEO @BizBash_News – @DavidAdlerLinkedIn

Shawn Busteed – SVP, Business Strategy @TBAGlobal – @Busteed

Lauren Drell – Campaigns Editor @Mashable – @drelly

Social Media Week New York 2013- Doing It Live Panel

– Always follow-up after an event. Don’t do a post-event survey, instead try a photo gallery, they have higher traffic rates.

– With Live events – Twitter can be a simple way to outline what happened when you’re writing a story, especially useful for journalists and writers.

– Make it easy on attendees. Provide a list of the speakers, twitter handles, and hashtags.

– The decor is the event. Make sure your brand is on everything and do it in a unique way.

– Think of creative ways to thank attendees.

– A great way to influence people to tweet is to make them look awesome at an event or give them something awesome to photograph or share. Don’t make tweeting forced.

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Wednesday, February 20, 2013

9:30am-10:30am: A Conversation with Neil Blumenthal, Co-Founder and Co-CEO, Warby Parker

#SWMHQ

– Businesses can create good in the world.

– One of the reasons why people leave their jobs isn’t because of compensation, it’s because they stopped learning.

– [Warby Parker] always trying to merge the physical and the digital. Connecting people on an emotional level.

Examples of this innovation:

– Always asks themselves the following questions:

  • Is this a unique experience?
  • Is this authentic?
  • Does it have a compelling narrative?
  • Does it do good in the world?
  • Are we consistently learning?

– If you want to build relationships you need to let people in and be vulnerable.

– Give people a reason to share and they will.

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6:00- 7:30pm: The 140 Character Resume: How Your Social Media Footprint Can Get You Hired.

#SMW140Resume

Lars Schmidt, Head of Talent Acquisition and Innovation @NPR – @ThisisLars

Sharon Feder, COO @Mashable – @Sharonfeder

Brooke Camp, Talent Acquisition Leader New and Digital @NBC Universal – @BCeenByMe

Kathryn Minshew, Founder and CEO @DailyMuse – @kmin

Hagos Mehreteab, Director of Talent Acquisition at AppNexus @AppNexus – @gosnew

Social Media Week New York 2013 140 Resume

– Have an online presence and tailor it to your personality.

– Build your own projects. Create content and blogs.

– Consistency in your online profiles is important. Before you even start, scrub your online identity. Be professionally attractive & approachable.

– With every single message you send, you’re making an impression. Up to you if it’s good or bad.

– One big mistake is to ask for something from people you follow before you build a relationship with them.

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Thursday, February 21, 2013

9:30am-11:00am: The Evolution of the Modern Community Manager

#SMWCommunity

Casey Carter- Social Media and Digital Marketing Manager @SoulCycle –@caseyculture

Kristin Maverick – Director, Earned Media @BarbarianGroup – @kmarerick

Joanna Firneno – Brand Strategist at @Percolate – @joannaf

Brian Ries – Senior Social Media Editor at @Newsweek and @DailyBeast – @moneyries

Mike Hayes – Social Media Editor @Buzzfeed – @michaelhayes

Social Media Week New York 2013 The Evolution of the Modern Community Manager

– The old way community management was done, included relying on content calendars. You’d develop the calendar and put it out. But with working on a hockey brand (Brian Ries) we noticed that the conversation escalated during game time which meant after 6pm — after working hours. There was a lack of real-time.

– You need to be flexible when real-time event happen. With Breaking News Buzzfeed comments within the first 15 minutes to elevate the conversation. People think if you’re not tweeting and commenting that much, then you’re not really there.

– How can brands work/change real-time. – Create a foundation on your brand and voice. Example: Oreo has a style guide. Like Oreo and the Super Bowl. It has to have that perfect formula. It blended the Blackout Meme with America’s love for Super Bowl Ads. They did something similar during the Grammy’s and it didn’t have the same effect because people don’t care as much about ads during the Grammys.

– When jumping on new platforms (Vine, Rebelmouse). First contact these companies, seeing if you can secure a domain and then set up a coffee meeting and see what the best approaches are for your brand. Secure your social presence.

– Social is just another piece of the business pie.

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12:00pm-1:30pm: The Golden Age of Digital Storytelling

#SMWBuzzfeed

Josh Sternberg – Media & Publishing Reporter at Digiday- @joshsternberg

Jon Steinberg – President and COO at Buzzfeed – @jonsteinberg

Lee Nadler – Marketing Communications Manager at MINI USA- @leenadler

Sabrina Caluori – Vice President, Social Media and Performance Marketing at HBO & Cinemax- @sabrinacaluori

Social Media Week New York 2013 The Golden Age of Storytelling

– Connect the world through conversations. Example when HBO did a Mistakes Girls Make hashtag and content, this happened alongside the conversations of New Years Resolutions.

– You can’t do anything good without actually working on it.

– We’re moving away from interrupted experiences (homepage take overs) into more custom emotional experiences. Example: Mini’s End of the World Campaign.

– When jumping on new platforms (Vine, Rebelmouse. ect.). Workshop with it, gather your team up and first understand: What’s my personal experience with this?

– Humanize and connect with users in real life. Try not to automate everything. Don’t be sales-y, understand the point of view of what makes this product or TV show awesome and be authentic.

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6:30pm – 9:00pm: dd:SOCIAL SMW – “Majors and Minors” Presented by Digital DUMBO & Translation

Recap of photos from running my first DigitalDUMBO Event.

IMG_1060 IMG_1063 IMG_1071 dd:SOCIAL Social Media Week New York 2013– “Majors and Minors” Presented by Digital DUMBO & Translation

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Friday February 22, 2013: 

2:30pm-4:00pm – The Future of Branded Experiences

#SMWMKG

Nick Parish – Editorial Director, Americas at Contagious – @paryshnikov

Dave Brown – Director, Digital Strategy at MKG – @holidaymatinee

Social Media Week New York 2013 The Future of Branded Experiences

The best part of this panel was that it involved a DIY Jeopardy board. Leave to Dave to make magic among the digital and physical space. The “host” read off an audience member’s Twitter handle and they got to choose from each category on the board. The two panelists Dave Brown and Nick Parish would give their answers. Everyone was a winner.  And it all started with this quote:

Do what you do so well that they will want to see it again and bring their friends. – Walt Disney

Final Takeaways:

– You don’t need to buy your voice in the world.

– The biggest danger brands can do not being interesting enough.

– Data can be used to make smarter decisions about events by using online data to help make offline decisions.

– Marketplace Disruption – Airbnb is changing the hotel industry and challenging how hotel’s need to rethink their business models. Plated and Blue Apron is changing the food industry. Changing how Whole Foods and Trader Joe’s will rethink their models. Who Gives a Crap is changing the way we think about sanitation and the fundamental need for paper goods. Skillshare reminds us we’re all teachers.

– Brands need to be more human, have a conversation. Empower your Community Manager! Everyone needs to be integrated. Sit around the same table. Brands need to start talking with us and stop talking at us. 

– People are consuming the content we write in unthinkable ways. Make content consumption a comfortable and seamless user experience – personal for anytime, anywhere, and on any device.

– We’re creating products that provide meaning to people’s lives in frictionless ways. ( Wemo, Twine, Goodnight Lamp.)

– Let’s make a human connection.

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Internet Inspiration: Weekly Wrap-Up: 2/11

Pancake Month Clinton Street Bakery NYC

Trying something new – Every week I’ll post a weekly re-cap of what I found interesting, from social, technology, events, creativity, inspiration, and NYC. Enjoy!

Apps:

Vine

Vine App Logo

Over

Made with Over App

Mailbox

Mailbox App______________________________________________________________________________________________________________________________________

Articles:

Why You Never Finish Your To-Do Lists at Work (And How to Change That) – The Daily Muse

4 Ways To Amplify Your Creativity– Fast Company Design

10 Things Extraordinary People Say Every Day – INC.

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Events:

1197 Conference

Pancake Month

Pancake Month Clinton Street Bakery NYC

Creative Mornings with Jessica Jackley

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Wildcard (My life and interesting things I find along the way) :

This new Tropicana Subway Ad

Tropicana Subway Ad NYC

Blue Apron Meals– This is a life changer. They send you 3 healthy meals per week to cook. I’m learning to cook and don’t need to do as much grocery shopping!

Blue Apron Meals

Snowpocalypse (Nemo) and the Smallest Snowman to Hail a Cab: 

Smallest Snowman to Hail a Cab After Nemo

Pass on the NYCbaton!

This week I had the honor of holding the NYCbaton. For those that aren’t familiar with NYCbaton, it’s a collaboration from the NYC instagram community. The idea is that a different New Yorker gets passed the baton (Instagram account) and has a day to shoot through the eyes of a New Yorker’s day. Recently I had the opportunity to hold it this past Wednesday.

After my first shot of the day got over 200 likes, I felt the power trip start to form.

NYCbaton Nicole Monahan First Photo of the Day, my commute

I had the attention of 2,892 people. This was the largest audience I’ve ever been faced with one-on-one. It was terrifying and overwhelming all at once. With the limit of 7 photos for the entire day, the pressure was on. This is New York, I thought, realistically there’s far too many things to take pictures of.

Instagram comes naturally to me especially when it’s on your own terms. You have complete control of your own social presence. You have no one to blame but yourself. The only question you have to ask is, do you want a huge fan base or want to be an authority of awesome. I’d chose the latter. Followers will come when you’re original, interesting, and true to yourself. However in this moment I felt like this was my one shot. It wasn’t until the first few photos that it clicked. I had to ask myself, who really cares and what exactly do they care about? The answer’s simple. They care about your day. They care about a New Yorker’s perspective. As much as I struggled to take those scenic Empire State Building shots, I knew deep down inside people could see that anywhere and at WAY better quality than from my iPhone5. What they really wanted was to see our surroundings, how we live, what it’s like to be a New Yorker. We’re like one of those rare species of tree frogs in the wildness that scientists can’t help but study. And to my surprise a lot of people commenting weren’t even from here. All that was left was to give the people what they want. At the end of the day, my personal Instagram will still be there as my own creative outlet.

Here’s how the rest of my day turned out:

NYCbaton Instagram Nicole Monahan Day in the life of a New Yorker.

NYCbaton Instagram Nicole Monahan Day in the life of a New Yorker.

NYCbaton Instagram Nicole Monahan Day in the life of a New Yorker.

NYCbaton Instagram Nicole Monahan Day in the life of a New Yorker.

NYCbaton Instagram Nicole Monahan Day in the life of a New Yorker.

NYCbaton Instagram Nicole Monahan Day in the life of a New Yorker.

Social Hashtag Series #2: #AboveMe

Social Hashtag Series #AboveMe Instagram Photos: NYC Flatiron Building

This month’s hashtag was # AboveMe. I thought I’d keep my head up instead of down. There are certainly some interesting perceptive up there.

Next month’s theme will be, store front chalkboard signs and messages.

In other Instagram related news, I’ll be shooting from NYCbaton‘s Instagram account on January 30th, 2013. Enjoy the day in the life of me. Any ideas of interesting people or places to shoot in the city, please let me know!

Oh yes, you could always be my Instagram friend now.  It’s never to late to be friends.

Social Hashtag Series #AboveMe Instagram Photos: Winter NYC Trees

NYC Winter Trees in Union Square. I got lost for a moment up there… and attacked by squirrels. It was a good day.

Social Hashtag Series #AboveMe Instagram Photos: NYC Market Light Decorations

This is how some weekend markets decorate in the city. Just re-use Christmas lights.

Social Hashtag Series #AboveMe Instagram Photos: CO Bigelow Pharmacy Drug Neon Sign

C.O. Bigelow’s Pharmacy in Greenwich Village. I hadn’t been in this area in quite sometime. It’s probably one of my favorite signs in NYC.

Social Hashtag Series #AboveMe Instagram Photos: Royal Caribbean Liberty of the Sea

Royal Caribbean Liberty of the Sea Cruise. The detail in this piece is just ridiculous.

Social Hashtag Series #AboveMe Instagram Photos: Royal Caribbean Liberty of the Sea Dinning Room

Royal Caribbean Liberty of the Sea Cruise – Chandelier in the dinning room. Pinky up, fancy.

Social Hashtag Series #AboveMe Instagram Photos: NYC Flatiron Building

Backside of the Flatiron Building. Because everyone takes pictures of the front side.

Social Hashtag Series #AboveMe Instagram Photos: Florida Palm Trees

Winter in Florida consists of warm and happy Nicole.

5 Apps to Check Out This Week: 1/15

Apps to Check Out This Week Post by Nicole Monahan

I’m always trying to switch things up. Usually, I’m on the look out for what brands or campaigns caught my eye for the week. Yet, my first week back in the city was filled with an overflow of self-improvement and New Years Resolution filled articles and apps. I thought I would be a guinea pig this week. Here are a few of my favorite iPhone apps that will promote a digital streamlined workflow and help you stick to your New Years Resolutions.

Cue (Free):

Keep up with work, life, and the daily events you care about. Cue turns the accounts you depend on, like email, contacts and calendar, into an intelligent snapshot of your day. Cue surfaces the right details at the right time, so you’ll always be one step ahead.

cue app logoCue app example

I’m enjoying this app because it can link to Facebook and all of my contacts and calendar accounts giving me a snapshot of my day. My only real problem was that I never use my Google or iPhone calendar. I’m old school and use a planner. This may not be a bad thing though because it will force me to streamline my scheduling efforts. The app itself definitely reminds me of events/birthdays and connects all my contacts so I could email someone immediately if say I was running late for a meeting.

Pocket (Free):

When you find something you want to view later, put it in Pocket.

Pocket App LogoPocket App View Example How it Works

Pocket is a classic favorite of mine. I have it linked to my Twitter account and added the Google Chrome plugin to instantly store articles I want to read later. Then I’ll pull them up on my iPhone Pocket app and read them while I’m on the subway.

Lift (Free):

Lift helps you track and achieve habits through data visualization, streaks, and community support.

Lift App Logo Lift App Example How It Works

I’m so in love with this app. Mostly because there’s a set of habits I’ve joined (gym, read more, write, be grateful for someone or something) and I can open the app and “check in” to everything I did today. For one it reminds me of what I forgot to do, for example one habit is talk to at least one stranger. The other day I was like I’ve been neglecting this habit and finally I just did it. I asked a guy in line at Trader Joes about Bikram yoga. So silly but it really made me feel better, like I was making process. The other amazing thing about the app is users can write back to you on a check in or comment that you made, creating this whole support system/community.

Good news: I can now also cross off blog post and write something today!

LaLaLunch (1.99 iPhone)

LaLa Lunchbox is an iPhone app that provides you and your hungry little monsters with a fun, easy way to plan and pack lunch.

LaLaLunchbox App Logo LaLaLunchbox App Details ScreenShot

I honestly haven’t test drove this app because I don’t have kids. But for those that do, it’s a simple way to plan and organize what’s for lunch. A bonus is the design work, simple and lovely.

TeuxDeux (Currently Free!):

TeuxDeux is a simple, designy, free, browser-based to-do app.

TeuxDeux Logo TeuxDeux Mobile App Screenshot

This is a personally favorite of mine. I love how elegant and easy it is to use. It’s also quite a thrill to cross things off your daily lists.

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I’m obsessed with productivity, workflow, and apps with good design in mind. I’d love to make this a monthly thing, so if you have any favorite apps of your own let me know so I can include them in a future post! Thanks for reading. 🙂

Pick Yourself.

Florida coast from an airplane

Florida coast from an airplane

Just before take off I hear “you can always come back home” on the radio station. Right before the Jetblue TV’s cut off to the flight attendants giving their instructions. I’m grateful for these signs, leaving Florida and my dad is always the hardest part of any trip. On the one hand Florida is safe and familiar – it’s what I’ve always known. And then there’s New York – stressful, difficult, uncomfortable.

Reflecting on the future, as many do this time of year. I remembered when I first moved here. I remember being picked up by the Guggenheim because of my laid back attitude, my confidence. I need to get back to that place. I need to stop worrying and start thinking positive, and more importantly not let my surroundings beat out the person I am. Realistically, NY is always going to be a pain in the ass. It’s never going to change, so I shouldn’t let it change me.

Of my many resolutions for the new year. It is clear to those that know me that I want to find my dream job. To come to work everyday and know I’m doing work that matters. I had an interesting conversation with my dad before I left, about how we’ve started to hire few and hire those that will do more for less. In turn quality ultimately gets compromised.

As another resolution of mine (to read more, at least a half hour a day and/or on my commute) I’m currently reading Seth Godin’s new book The Icarus Deception. Just recently reading this:

Our cultural instinct is to wait to get picked. To seek out the permission, authority, and safety that comes from a publisher or talk-show host or even a blogger who says, “I pick you.”

Once you reject the impulse and realized that no one is going to select you – then you can actually get to work. 

Once you understand that there are problems waiting to be solved, once you realize that you have all the tools and all the permission you need, then opportunities to contribute abound. The opportunity is not to have your resume picked from a pile but to lead. 

When we take responsibility and eagerly give credit, doors open. When we grab a microphone and speak up, we’re a speak closer to doing the work we’re able to do.

No one is going to pick you. Pick yourself. 

Last year I was waiting to get picked. This year I’m picking myself.

Social Media Monday + Tattly

Tattly Love What You Do Tattoo

Social Media Campaigns I’ve loving this week:

1.) Patron’s Cocktail Share:

Love this concept and cocktails.

Patron Holiday Cocktail Campaign Facebook

2.) GiltCity: #LoveYourCityMore Instagram

Amazing way to connect their community with their brand by asking fans to share photos on Instagram using hashtags #LoveYourCityMore and #NYC. I’m also loving how they highlight members on their Facebook Cover photo:

Gilt City #LoveYourCityMore Social Media CampaignGilt City Holiday Instagram Campaign

3.) Here comes the Advent Calendars:

The Yield 2012 Meme Calendar:

If you’re into Memes.

The Yield Advent Calendar 2012 Memes

Wildfire by Google: Social Media Advent Calendar

If you’re into facts.

Social Media Advent Calendar from WildFire and Google

4.) Tasting Table’s: Food Fight Debate

Tasting Table gives their fans the chance to vote for the ultimate food debates and then throws an amazing party to reveal the results.

Food Fight Tasting Table  Campaign

And the results:

Food Fight Tasting Table Campaign Results

5.) Foursquare’s 12/12/12 Robin Hood Relief Badge

Combining an opportunity to partner with Samsung Galaxy around the 12/12/12 Concert for Hurricane Sandy Relief.

Foursquare 12/12/12 Badge

6.) SiriTalks Instagram:

Creative finds-love this idea.

SiriTalks Hashtag and Instagram

Bonus: My part-time gig at Tattly.

Tattly Love What You Do Tattoo

I was so fortunate to spend a few days at Tattly last week. Dream gig come true, I am the biggest Swissmiss fan girl- ask anyone I know. Over the week I ended up learning way more than just how these temporary tattoos are made and produced. The whole experience went above and beyond my expectations. I was initially dreading having to deal with the hour commute to Dumbo each day but the more I stayed the more I loved it.

Everyone was so sweet and welcoming. Daily coffee and lunch trips together were a must, then we would gather our food and eat together back at StudioMates. All this actually made me realize how miserable I was at my last job. How much I despised office politics, eating at your desk, and everyone only talking to you when they needed something. More companies should have the Tattly mentality. When you communicate and do things together is creates a much better working environment. Personally, I’m sick of working along side of people who are willing to throw each other under the bus — This was an epiphany. An epiphany of what I am and am not looking for in my next job.

Additionally, in my short time there I’ve learned a good chunk more about design then I ever had prior to walking in there. This is a piece of what I am looking for in my next job. I must be surrounded by creative and passionate people. The wealth of ideas was overwhelming.

Finally, I ran into mini celebrities. I don’t know the ‘who’s who’ in the design world, but many designers came in… so did author Jonathan Foer… and wandering photographer named Shantanu Starick who is on a journey around the world while spending no more, everything he gets is based on trade. It was quite an amazing story and definitely encourage everyone to check out his trades.

Many thanks goes out to Swissmiss and the amazing people at Tattly and StudioMates! You not only made my job dreams come true but you showed me there are amazing companies out there doing amazing things. I know now I want to be apart of that.

Social Hashtag Series #1: #ChristmasInNY

Toy Solider NYC Christmas #ChristmasInNY

My new hashtag series sparked from a number of different places…

Beginning in October, I had the pleasure to doing 2 Instagram Meetups. One with NBCU’s Health Week. Another was an Instagram walk in Central Park with Estee Lauder using the hashtag #mysimplepleasures as the theme. Both had sparked my love for events, exploring, photography, and social media.

Another huge inspiration goes out to Jimmy Fallon’s #latenight hashtags. #IGotCaught is a personal favorite.

And finally, meeting with many people for informational interviews. The last one I conducted was with Monica Lo and Megan Nuttall who’s advice to “Do things that matter” has stuck with me ever since. Starting this series matters to me. I love creating new ideas and sharing what I’m most passionate about, social media.

Above all, lets just say I was recently left discouraged from doing the things that I know I’m capable of — there is nothing greater than proving people wrong and since then I am left with this reminder:

Proving People Wrong Quote

“The greatest pleasure in life is doing what people say you cannot do.”

And with that I will leave you with my first of many #hashtag series. Enjoy!

#ChristmasInNY

Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Bergdorf Goodman Window Display in NYC Christmas 2012 #ChristmasInNY
Rockefeller Christmas Tree NYC 2012 #ChristmasInNY
Rockefeller Christmas Tree NYC 2012 #ChristmasInNY
Holiday Shopping NYC Christmas 2012 #ChristmasInNY Bust Craftacular
Holiday Shopping NYC Christmas 2012 #ChristmasInNY Bust Craftacular
Toy Solider NYC Christmas #ChristmasInNY
Toy Solider NYC Christmas #ChristmasInNY
Unicef Snowflake NYC Christmas #ChristmasInNY
Unicef Snowflake NYC Christmas #ChristmasInNY
Angels NYC Christmas #ChristmasInNY
Angels NYC Christmas #ChristmasInNY

Social Marketing Finds: Classes, Contests, and Partnerships Oh My!

General Assembly + OfAKind Partnership Contest

The week started off with a class themed overload, just forewarned, but these contests, partnerships, and content finds just couldn’t be ignored. However, there’s more than just classes, I promise.

Here’s a few examples of partnerships and contests from my favorite brands, in addition to extra goodies I wanted to share with you all. Enjoy!

Of A Kind + General Assembly: Get Schooled Giveaway

General Assembly + OfAKind Partnership ContestGeneral Assembly + OfAKind Facebook Contest

I was first introduced to Of A Kind a few weeks ago, when I found out they were having an event at their limited time only Pop-Up store. While checking out the company I fell in love with the concept. It felt exclusive, like buying something truly unique. I saw this back to school set on the site before, which I loved and seemed like the only reasonable thing I could afford. However, I’m also one of those indecisive buyers. That’s why I’m glad I found this, and this is such a great partnership.

General Assembly: Private Class Giveaway

General Assembly Private Classes Social Media Contest

I’m not sure what the reason is for so many giveaways with General Assembly but I’m not complaining. Who wouldn’t want a private class. Keep ’em coming. You have my attention. I’ve enter to win both. Pick Me Please!

3rd Ward Brooklyn: Creative Speed Networking

3rd Ward Speed Networking Class Facebook Post

Why must 3rd Ward be so far away. I’m in need of more class based companies in Astoria. This image instantly caught my attention first and then I looked at the description. Now that’s a creative event concept, especially since I don’t really like networking. This is a great solution; it’s quick, easy, and if it’s awkward you can move on in a few minutes.

Warby Parker Class Trip + American Express

Warby Parker Class Trip Facebook Post

This is simply well executed. More than anything, I love A.) A creative campaign or event and B.) Attention to detail. Check out the full site to get the whole experience. My personal faves: Their Facebook Class Rep Video Contest & the on the road blog. Now I’m super bummed I missed out on NYC- I’m due for a new pair of glasses. These old ones need to get off my face immediately!

ModCloth: Awe & Order Contest

ModCloth Facebook Contest Modcloth contest entries

This contest works because it makes me realize how much I need to spruce up my space and put more order in my life. These entries provide great visual examples of organizing your space while putting my apartment to shame. Then it hooks me into ModCloth– Could they be the answer to my clutter? Now I’m on their site…again. Brilliant. Just wish there was more buzz and promotion on it. As you can see I caught the tail end of the contest and I’m not the only one, they only had a handful of entries.

Seamless: It’s Raining

Seamless "It's Raining" Facebook Post

Clever, funny, simple, and doesn’t have to go too far on the design to get its message across.

Orbitz & 5 Gum Micro Pack – Freebies

Mini Gum Pack Samples from Orbit and 5

Hustler Tip: Stick around Midtown for awesome street promotions and marketing ops, like these free micro gum packs I scored. I tend to avoid Midtown (and Chinatown) like the plague but I forgot about the freebies. I may need to rethink this.

Enjoy the rest of your week! Share your favorite social media brand posts, contests, partnerships, freebies, anything at all, in the comments.

Creativity Comes In All Industries: My Love for Creative Mornings NY

Simon Sinek Creative Mornings

Creative Mornings NY

NY Creative Mornings Nametag

Anyone who knows me at all knows I’m a regular at Creative Mornings NY. I have been going for almost a year now and have been to:

Now what is the reason for this post?

As I attended my regular monthly Creative Mornings today — or as the speaker today put it “The Breakfast Club”, which I love, (both Creative Mornings and the Movie of course.) I realized what I truly love about this community is the speakers. Recently I’ve noticed that I’ve been sticking to industry related meetups, talks, classes, and networking events. As much as I love social media and digital, it’s wearing on me. Back in high school and college I would attend at least one concert a week. I was a film major watching countless of movies from all genres and regions of the world, and when I first moved to NYC there was never an event or corner I wouldn’t explore — from cooking lessons to comedy shows to photography group scoutings. Life is full of culture and I wanted to taste it all.

Point being is I miss mixing it up. And frankly, that’s the best part about Creative Mornings, when it comes down to the event I simply don’t have to think. I am always guaranteed an amazing speaker that will be at the peak of creativity in their industry. Whether that industry be film, illustration, design, art, science, tech, business, inspiration, or imagination. These mornings force me out of my usual social/digital comfort zone to explore the creative approaches to so many different fields. This is what I truly love about it. 

Thanks SwissMiss!

P.S. If you know me at all, even when I can’t remember the date for the next Creative Morning, I always seem to have this six sense as to when the next one is coming. True Story. I also have a strategy when it comes to sign-up — which I can not reveal at this time.

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